Darwinian Ventures

The momentum of sales navigation is accelerating. Sales figures measure the depth of the sales process. The truth about the sales world is it's continuously evolving. All the data and statistics regarding the sales process can leave you in awe. Maximum stats that we see buzzing on the internet are not from reliable sources. Planning sales strategies based on them will leave you disappointed. Let's end your hunt with little nuggets of statistics wisdom. These small but powerful statistics by Darwinian Ventures can boost your sales goal in 2021- the period of pandemics! 10 Effective Sales Statistics to Sell Smarter in 2021: 97% of the clients research online before a purchase! Takeaway: This sales stat urges the necessity of an online presence along with reviews from buyers. Email reply rates are the most at 11 am and 1 pm. Takeaway: Now that you know about the replying time stats, email marketing can be a blast. 80% of sales require at least five follow-ups after the first meeti...

The human brain tends to let things go! Education, techniques, and hacks that we learned one day gets blurry. So what's the reason behind it? Lack of immediate practice! Human brains cannot retain long-term information unless they practice. It's the same case for salespeople too! Amidst thousands of services and millions of customers, salespeople can struggle to fit in. In this article, Darwinian Ventures shows the roadmap to train salespeople! Types of Product Knowledge: Product knowledge means salespeople are having a complete understanding of what they are selling. It's essential because salespeople should understand the features of a product from a customer's point of view. It helps salespeople in delivering values to the customer. Product knowledge sparks engaging conversation between buyer and seller. Salespeople should know all the pros and cons of a product like: Price/ROI: Salespeople should have a clear concept of the price of a product. They should understand...

Raise your hand if you think your company is under a dry spell despite having a niche market. What if Darwinian Ventures tell you that the quick fix to this problem is a 30-year old strategy named SPIN Selling! The modifications made SPIN selling one of the most constructive sale methodologies today. What is SPIN Selling? SPIN represents the four stages of a query process: ●     Situation ●     Problem ●     Implication ●     Need-Payoff This strategy comes from the book "Spin Selling" by Nick Rackham. In this book, Rackham insists that salespeople must abandon traditional sales techniques and build themselves as trusted sales advisors.  Salespeople follow a linear approach to their sales structure. They start from step 1 and gradually proceed. Customers detest such a lingering sales process. Besides, 60% of the decision is done before the buyer-seller encounter. SPIN selling demonstrates that top salespeople rarely ask questions. Their ...

Any organization engaged with B2B sales knows how important it is to maintain an effective sales strategy. The competition doesn't end with owning top sales enablement tools. Alternately, these tools become the first step of the sales strategy. To survive in the tough B2B battle, a solid sales plan is necessary. Whether it's the pre-sale stage or the post-sale stage, every step counts. Unfortunately, many organizations overlook the differences between the pre-sale and the sale stage. The ignorance hinders the growth of the company in the long run. What is Pre-Sale?  This is the first step of a sales cycle. Pre-sale refers to the collection of sale activities before closing a deal. Pre-sale doesn't stand for marketing!  Instead, it stands for establishing relationships, developing trust, and renewing business relations with the customers. The sale stage is emotive, whereas pre-sale is more technical. The critical steps of Pre-Sales include: ●     Surveying ●   ...

Gone are the days when businesses would fight about who provides the best services at the least cost. With the introduction of social media in merchandising, the buzzword 'Customer Experience' has taken over the competition. Customers express their satisfaction, dissatisfaction with your services on social media. Negative reviews can cost the best of your business. Customer Experience or CX is a leading differentiator today. What is a Customer Experience? CX is the output of every interaction that a customer has with your business. Customer experience includes all the steps a customer does for purchasing a service. A good customer experience is where customers keep coming back and share their lovely experiences of your company with the world. Guidelines for an Effective, Professional, and Prospective Customer Experience: Design: Unique design for customer experience can make your company stand out from the rest. Always design the CX scheme according to the company goals. Conven...

Buyers have relied on salespeople from the beginning of time. With technology taking over, business professionals are now thinking of edging their sales prospects. Since all the data lies within the fingertips of people, the question strikes "Do we need salespeople, or are they completely obsolete?" Read more to find out! Are Salespeople necessary in this era? If the only function of a salesperson is to make sales, then they are obsoleted. In today's era, the roles of a salesperson started simulating new dimensions. Apart from sales activities, we see their engagements: ●     On finding the right services for the clients ●     On converting customers into clients ●     On follow-ups to continue a positive purchase Can Robots take over Salespeople? If you are in the sales industry, you will see several companies are already imposing robots for sale purposes. They value human labor and want to utilize them in prospects that need critical thinking. However,...

Since the whole world functions on emails, it has become a prominent medium for marketing. Email blasts, email newsletters, dedicated emails, etc., are popular methods to connect with customers. However, the email marketing scheme won't work unless they are opened. If they don't open your emails, your content will never reach people. The growth advisory firms suggest new ways for email marketing to generate sales. What is Email Opening Rate? Email opening rate represents the percentage of your emails being opened. Generally, the percentage varies between 15%-25%. This number marks the success of your email marketing technique. For a successful campaign, try increasing opening rates. Email Hacks for Marketing: ●     Make sure the email is delivered: Clients throughout the world do not live under the same connection. Make sure your email reaches the clients first with zero interference. ●     Update your lists: Sending emails to people who never responded or made a ...

The most vital component for any marketing strategy is lead generation. This marketing goal is loved and adopted by almost 85% B2B marketers. Lead generation is considered a top challenge- but it's still the best medium to get your brand shining out there! What is Outsourcing in Lead Generation? In simple terms, lead generation is hunting prospective consumers and converting them into paying consumers. There are three types of lead generation for sales-generating companies which are:   ●   Sales Qualified Lead: These kinds of customers are attracted to your company through prospecting emails or advertisements. ●   Marketing Qualified Lead: These customers are linked to your marketing material somehow and may not be ready for sales calls. ●   Product Qualified Lead: They are the potential customers who are attracted to your company through sales or huge discounts. Lead generation is the way of bringing customers to your company. When you are out of ways to ge...